IDAHOAN® 50+ Years of Homemade Taste : You know what you’ll find in any Idahoan package: real Idaho® potatoes, convenient preparation, and authentic homemade taste. All this adds up to happy faces at the dinner table — every time. As we celebrate over half a century of delivering delicious potatoes, we recall the countless compliments from satisfied customers who can’t believe our potatoes could be so easy to prepare yet taste so good. Moving forward, you’ll continue to get more timesaving products in a variety of ready-made flavors. So here’s to another 50 years of homemade taste, each and every time.